Commercial & programme advisory
Senior leadership for the moments that matter.
Fractional and interim support for companies that need executive commercial or delivery experience now, without a full-time hire: building a sales engine, taking a product to market, or getting a programme back on track.
What we offer
Three ways we work with you
Fractional commercial leadership
A senior Head of Sales or commercial lead for a few days a month.
- Sales strategy, targets and pipeline design
- CRM set-up and sales operations
- Hiring, coaching and joining key client meetings
- Key accounts, pricing and partner contracts
Go-to-market & growth
For founders and scale-ups taking a product to new customers or markets.
- Positioning, messaging and sales playbooks
- Client success and key-account frameworks
- Commercial narrative for investors
- Operating rhythm and governance
Programme direction & PMO
Experienced hands to set up, steer or recover a complex programme.
- PMO set-up, governance and reporting
- Delivery assurance and stabilisation
- Scope, contract and vendor control
- Multi-country teams and stakeholders
Results
What this experience has delivered
- Ozow: as Chief Commercial Officer, grew ARR 300% in 15 months by moving sales to a solution-selling model.
- Peach Payments: grew enterprise revenue 200% in 18 months; built a 20-person sales and account-management team across three countries.
- Delivery Ka Speed: scaling roadmap and go-to-market plan; revenue up 31% in four months.
- The Awareness Company: go-to-market, messaging, client success and enterprise sales for an AI situational-awareness platform.
- BHP Billiton, AngloGold Ashanti, Rio Tinto: SAP programme leadership with up to 100 people across six countries.
- African Bank: set up the PMO for a business-process outsourcing pilot, with Accenture.
How to engage us
Flexible by design
Fractional retainer
An agreed number of days each month, for ongoing leadership.
Project
A defined scope and outcome, such as a go-to-market plan or PMO set-up. Fixed fee.
Interim
Full-time cover for a fixed term while you hire or transform.
Let's talk about what you need
Tell us briefly what you need and we'll reply within one working day: adesh@samagrasystems.com